 |
 |
Copy Evaluation & Development Kit |
| |
|
| |
This kit includes the templates in the Qualitative Research Start-Up Kit plus four Picture This templates -- enough for one group to evaluate four pieces of copy. After a successful session start up, share commercials, print copy, or other communications with consumers and capture their reactions. Use Picture This to help your consumers both show you in pictures and tell you in words what they think and feel about a piece of copy. You will need to supply pictures from which your consumers may choose. We recommend 150-250 random pictures torn from a variety of magazines.
Kit includes:
1 - Agenda - Flipchart Size (2' x 3')
1 - Roles & Rules - Flipchart Size (2' x 3')
1 - Storybook - Flipchart Size (2' x 3')
1 - Circle Around - Wall Size (3' x 4')
4 - Picture This - Flipchart Size (2' x 3')
Copy Evaluation & Development Kit Overview and
All Leader’s Guides |
| |
|
| |
Price: $125.00 |
| |
|
